[Lnc-business] new convention website using NationBuilder

[Wes Benedict]

The new convention website is here: http://libertarian.nationbuilder.com/

More about it is below. It was put together in 8 weeks by a pair of 
experts in Texas who said national's marketing, branding, messaging, and 
website LP.org sucked.

Back in 2009 I was so disappointed by national's marketing, branding, 
and messaging myself, that I lobbied heavily for the LNC's executive 
director position. I've fixed quite a few things over the years, but 
more work remains. I was happy when some new Texans with new ideas got 
them rolled out via http://libertarian.nationbuilder.com/

It will be interesting to see what the next crop of Texas Libertarian 
"experts" come up with.

Wes Benedict, Executive Director
Libertarian National Committee, Inc.
1444 Duke St., Alexandria, VA 22314
(202) 333-0008 ext. 232, wes.benedict at lp.org
facebook.com/libertarians @LPNational
Join the Libertarian Party at: http://lp.org/membership

On 11/24/2015 2:09 PM, Wes Benedict wrote:
> Unless I detect significant opposition soon from the LNC, I plan to 
> have built a 2016 convention website using the NationBuilder platform.
>
> I've already broached the topic with Nick Sarwark and Sam Goldstein.
>
> I'm excited about the possibilities the NationBuilder technology 
> offers, but not yet completely sold on the platform or the enormity of 
> the conversion task.
>
> Starting with a convention website will allow us to get our feet wet 
> with the technology, and at the same time, to quickly roll out some of 
> our new branding. And since this won't involve a massive wholesale 
> instantaneous changeover from our current website, LP.org on Drupal, 
> and our current membership database, RaisersEdge, it's something we 
> can manage without the risk of destabilizing our entire organization 
> at the start of a Presidential election year.
>
> If you like the content of the 2013 Libertarian Party of Texas Annual 
> Report:
> http://www.lp.org/files/LPTX_2014_Annual_Report.pdf
> then I think you're going to like our upcoming branding efforts and 
> convention website.
>
> The makers of that annual report, including the events portrayed, the 
> graphics, and I'll add to that--most of the content of the current 
> LPTexas website http://lptexas.org/ (joomla platform I think), will be 
> building the 2016 convention website.
>
> Separately, Andy Burns, our affiliate support specialist, has already 
> implemented a couple NationBuilder sites at the state level. He won't 
> be the main driver of this project, but of course we'll consult him 
> for practical advice.
>
> The convention theme, as voted on by members, will be #LegalizeFreedom
> <http://www.lp.org/>
>
> Starting with a convention website allows us to import a small portion 
> of our database contacts, which keeps the pricing very low, but allows 
> us to experiment with its interactivity capabilities with our best 
> activists.
>
> If things go well, I can see migrating other things, like perhaps 
> http://lpstore.org/ to the NationBuilder site. Perhaps the site could 
> eventually morph into the replacement for LP.org, but that's something 
> we can decide later.
>
> Perhaps we will be able to get away from some of the additional 
> payment portals we've had to rely on, like Piryx pages 
> <https://secure.piryx.com/donate/uO2ehmy0/libertarian/llpp22>, and 
> Authorize.net <http://www.lp.org/office-fund>, and consolidate those 
> functions into the NationBuilder system.
>
> The 2014 convention website is here, https://lpcon2014.org/ and I 
> suspect we'll easily outdo that one.
>
> Content for the 2016 convention is currently embedded in pages on our 
> existing website: http://www.lp.org/convention/welcome
>
> I see the new website as a combination of a convention project, an 
> I.T. project, and a branding project. The costs will be relatively 
> low. The risks will be relatively low. Our Treasurer and Audit 
> Committee will have plenty of fun double-checking the cost allocations.
>
> I plan to tell our team to get started on this next week, and to have 
> it live before the end of the year, unless you guys want to stop this 
> before then, which I can live with. There are many viable paths around 
> the roadblocks of progress.
> -- 
> Wes Benedict, Executive Director
> Libertarian National Committee, Inc.
> *New address: 1444 Duke St., Alexandria, VA 22314*
> (202) 333-0008 ext. 232, wes.benedict at lp.org
> facebook.com/libertarians @LPNational
> Join the Libertarian Party at: http://lp.org/membership
>
>
>
> _______________________________________________
> Lnc-business mailing list
> Lnc-business at hq.lp.org
> http://hq.lp.org/mailman/listinfo/lnc-business_hq.lp.org

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