[Lnc-business] [Lnc-votes] Branding

Wed Aug 1 18:15:41 EDT 2018

That is not a valid site..... ??

-Caryn Ann

On Wed, Aug 1, 2018 at 4:13 PM,  <lnc-votes at hq.lp.org> wrote:
> Lpbranding.org is sort of a style guide
>
> John Phillips
>
> Libertarian National Committee Region 6 Representative
>
> Cell 217-412-5973
>
> ------ Original message------
> From: Caryn Ann Harlos via Lnc-business
> Date: Wed, Aug 1, 2018 6:06 PM
> To: lncvotes+owners at googlegroups.com;
> Cc: Caryn Ann Harlos;Libertarian National Committee list;
> Subject:Re: [Lnc-business] [Lnc-votes] Branding
>
> So it was strictly a staff decision to make yellow and grey the
> official colours?
>
> And yes a style guide is for staff and national volunteers - we should
> have one - and if there is not one yet - there *are no official*
> decisions on anything but the logo.  Its all been by the seat of the
> pants.
>
> That thesis paper has been distributed to volunteers with no official
> repudiation of the claimed reasons for the colours - that is
> problematic which is another reason we need something official.
>
> No, this is  not anything that anyone needs to worry about until after
> November.  I do think a committee or a group of staff needs to be put
> together to create the style guide, and then that guide gets approved
> by the LNC and THAT is the official decision on everything.
>
> So far all we have is a "yes chicken" vote.
>
> -Caryn Ann
>
> On Wed, Aug 1, 2018 at 4:02 PM,   wrote:
>> There is not a second request if there is no such thing as a first.
>>
>> I am going through the history of how this all happened and it is
>> wayyyy loosey goosey.  Was there even a formal report of a "logo
>> committee"?
>>
>> -Caryn Ann
>>
>> On Wed, Aug 1, 2018 at 4:01 PM, Joe Bishop-Henchman
>>  wrote:
>>> Those appear to me to be two different requests. One is for the current
>>> style guide, which may be in one place or would have to be created but
>>> would
>>> be valuable. The second is to revisit the style guide decisions and
>>> potentially overrule staff on them. I'd prefer not to conflate those
>>> requests, as the second is a larger discussion.
>>>
>>> JBH
>>>
>>>
>>> On Aug 1, 2018 2:48 PM, Caryn Ann Harlos via Lnc-business
>>>  wrote:
>>>
>>> Thank you Wes - so if there were additional changes to be considered
>>> would those be brought to you?  Is there any plan to have an
>>> authoritative style guide?  It seems all of things now need to be in a
>>> certain place - and I am still very unclear how the initial colours
>>> were approved to begin with - it seems that the logo was - and that we
>>> just took the colour suggestions from the thesis paper submitted to us
>>> - and that is problematic because that thesis paper states explicit
>>> ideological reasons for the colour choices and the statement is in
>>> conflict with the Statement of Principles.  If we adopted the colours
>>> based on that, I have a real issue with that - and would like to
>>> remediate that.
>>>
>>> -Caryn Ann
>>>
>>>
>>>
>>> On Wed, Aug 1, 2018 at 3:43 PM,   wrote:
>>>> See page 9 of the minutes here for logo motion:
>>>>
>>>> https://www.lp.org/wp-content/uploads/2016/11/20150718_LNC.pdf
>>>>
>>>> All deviations used by staff from the original design presented or
>>>> additional standards, including fonts, colors, placement, etc., have
>>>> been
>>>> approved by me after extensive discussion with staff.
>>>>
>>>> So, to your question "who decided," I decided after discussing with
>>>> staff
>>>> and volunteers (including graphic designers) and of course all my
>>>> decisions
>>>> are subject to change by the chair or entire LNC.
>>>>
>>>> A few key changes from original designs was using a darker gray (cool
>>>> gray
>>>> 11c instead of cool gray 9c). Things we printed with the lighter gray
>>>> looked
>>>> washed out. I decided to remove the text "Minimum Government - Maximum
>>>> Freedom" from underneath the word "Libertarian."
>>>>
>>>> Most of the decisions involving additional standards or changes weren't
>>>> attempts at perfection; rather, they were more along the lines of "let's
>>>> pick some standards and run with them so we can get all this new stuff
>>>> designed and made, but let's also allow some flexibility as we expect
>>>> things
>>>> to change as we learn things like yellow doesn't show up on white, etc."
>>>>
>>>> To the degree we have design standards, they are here:
>>>> https://lpaction.org/branding/
>>>>
>>>> Wes Benedict, Executive Director
>>>> Libertarian National Committee, Inc.
>>>> 1444 Duke St., Alexandria, VA 22314
>>>> (202) 333-0008 ext. 232, wes.benedict at lp.org
>>>> facebook.com/libertarians @LPNational
>>>> Join the Libertarian Party at: http://lp.org/membership
>>>>
>>>> On 8/1/2018 3:36 PM, Caryn Ann Harlos via Lnc-business wrote:
>>>>>
>>>>> I was not on the LNC when we did the logo switch and have some
>>>>> questions.  Where might I find the enacting motion for that?  Did it
>>>>> include things like all the way down to fonts and colours?  If not,
>>>>> who decided that?
>>>>>
>>>>> That's enough to start.
>>>>>
>>>>
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>>>
>>>
>>>
>>> --
>>> In Liberty,
>>> Caryn Ann Harlos
>>> Libertarian Party and Libertarian National Committee Secretary -
>>> Caryn.Ann. Harlos at LP.org or Secretary at LP.org.
>>> Chair, LP Historical Preservation Committee - LPedia at LP.org
>>>
>>>
>>> A haiku to the Statement of Principles:
>>> We defend your rights
>>> And oppose the use of force
>>> Taxation is theft
>>>
>>>
>>
>>
>>
>> --
>> In Liberty,
>> Caryn Ann Harlos
>> Libertarian Party and Libertarian National Committee Secretary -
>> Caryn.Ann. Harlos at LP.org or Secretary at LP.org.
>> Chair, LP Historical Preservation Committee - LPedia at LP.org
>>
>>
>> A haiku to the Statement of Principles:
>> We defend your rights
>> And oppose the use of force
>> Taxation is theft
>> _______________________________________________
>> Lnc-votes mailing list
>> Lnc-votes at hq.lp.org
>> http://hq.lp.org/cgi-bin/mailman/listinfo/lnc-votes
>>
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>
>
>
> --
> In Liberty,
> Caryn Ann Harlos
> Libertarian Party and Libertarian National Committee Secretary -
> Caryn.Ann. Harlos at LP.org or Secretary at LP.org.
> Chair, LP Historical Preservation Committee - LPedia at LP.org
>
>
> A haiku to the Statement of Principles:
> We defend your rights
> And oppose the use of force
> Taxation is theft
>
> --
> You received this message because you are subscribed to the Google Groups
> "lncvotes" group.
> To unsubscribe from this group and stop receiving emails from it, send an
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-- 
In Liberty,
Caryn Ann Harlos
Libertarian Party and Libertarian National Committee Secretary -
Caryn.Ann. Harlos at LP.org or Secretary at LP.org.
Chair, LP Historical Preservation Committee - LPedia at LP.org

A haiku to the Statement of Principles:
We defend your rights
And oppose the use of force
Taxation is theft