[Lnc-business] Simmons rough storyboard concepts

Fri Sep 23 16:39:26 EDT 2016

I concur with Mr. Hayes' comments above.  I am very unlikely to approve LNC
monies for this
effort without a great deal more information.

LIve Free,

Sam Goldstein
Libertarian National Committee
Member at Large
8925 N Meridian St, Ste 101
Indianapolis IN 46260
317-850-0726 Phone
317-582-1773 Fax

On Fri, Sep 23, 2016 at 3:20 PM, Daniel Hayes <danielehayes at icloud.com>
wrote:

> The initial request was for $12,000 for a television campaign and now has
> been lowered to $5000.  I don't understand how either amount of money on
> television can have any demonstrable effect on an election.  While this
> opponent may have poor name recognition the Democrat Party has an extreme
> hold on the vote process in Massachusetts.  How much money has Mr. Simmon's
> raised for his campaign so far? This is always one of the considerations I
> use when considering a donation to a candidate.
> Also, as Whitney has stated, Mr. Simmons says he needs the entire $12,000
> from National.  That isn't legal.  There are ways around things but that
> all takes extra time.  Even if members cosponsored this it would still be
> at least a day before it even started being voted on and then would take up
> to 10 days after that.  This motion doesn't meet the amount he says he MUST
> have from the LNC and doesn't meet his time frame.  I wish luck to Mr.
> Simmons in his campaign but I don't think we can help him.
>
>
> Daniel Hayes
> LNC At Large Member
>
>
>
> On Sep 23, 2016, at 11:01 AM, Caryn Ann Harlos <carynannharlos at gmail.com>
> wrote:
>
> Just bringing up the immediate practical concerns.  It takes day to get
> co-sponsors, if they can be gotten and ten days for an email vote which
> already puts this past any week deadline.
>
> We need a Candidate Support Committee badly.
>
> On Fri, Sep 23, 2016 at 11:54 AM, Patrick McKnight <
> patrick.joseph.mcknight at gmail.com> wrote:
>
>> I am seeking cosponsors of my amended motion to allocate $5,000 in
>> support a TV ad for Thom Simmons. Thom is running for Congress in western
>> Massachusetts. http://simmons4congress.com/
>>
>> I am forwarding the attached storyboard for Thom Simmons' proposed ad.
>>
>> From Thom regarding the storyboard:
>>
>> "They are looking at three different ads that would cover western
>> massachusetts (Berkshire region), which, incidentally, would also spill
>> over into NY and VT - which could only help with Alex Merced's Senate race
>> and the J/W campaign in Vermont as I do not shy away from the Libertarian
>> label. :-)
>>
>> The first and third require some explanation, as they are unique: they
>> are REVERSE attack ads, meaning: at first, they start out dark as if they
>> are an attack ad against me, with the voice over saying something such as,
>> "he wants to end common core.."  The idea is to get people to say to
>> themselves, "yeah, me too!"  and then end by showing people they agree with
>> me and the LP after they have already said this on their own heads.
>>
>> The second ad plays on the print media, which has called my opponent
>> "disappearing," "missing" etc, by showing him and then fading out.  It is
>> the single biggest factor in this campaign, as the Berkshires - dems, reps,
>> Inds...are LIVID at his inattention to that portion of the district.
>>
>> This could be a gamechanger.
>>
>> I realize that everyone wants money - and I will be blunt: if we are to
>> do this, I need $12,000 for the full campaign from National. And I need to
>> know within a week to get into production.
>>
>> I would appreciate it if you could bring this to the attention of the
>> powers that be in the LP, and see we can get them to invest in my
>> campaign.  The Mass State Cmte is fully aware of, and supports this
>> request."
>>
>> "We're talking five weeks of three ads.  There is no realistic way to
>> know what percentage of the electorate will see them, except that the only
>> TV in western Mass is Cable and they are working through the Cable system,
>> so ANYONE watching TV will see them.  Of course you can see the ad, I can
>> not produce the ad without knowing I have the funds to do so!  The
>> Storyboards give a general idea...we cant expect scripts or more polished
>> ads if we cant guarantee to pay the studio.
>>
>> Most important, there will NOT be a "sea" of political ads:  NO ONE is
>> spending TV time in Massachusetts, as there are NO OTHER CONTESTED RACES in
>> western Mass!  The Presidential campaigns are not even spending money in
>> Mass."
>>
>>
>> Thank you for your consideration of this matter,
>> Patrick McKnight
>> Region 8 Rep
>>
>>
>>
>> ---------- Forwarded message ----------
>> From: Thomas Simmons <simmons4congress at gmail.com>
>> Date: Tue, Sep 13, 2016 at 11:59 AM
>> Subject: Fwd: Simmons rough storyboard concepts
>> To: patrick.mcknight at lp.org, Larry.Sharpe at lp.org
>>
>>
>> Patrick and Larry,
>>
>> I am forwarding the very rough storyboard mockups from WeThinkAdvertising
>> in Schenectady, NY, with whom I met last week for a possible TV Ad campaign.
>>
>> They are looking at three different ads that would cover western
>> massachusetts (Berkshire region), which, incidentally, would also spill
>> over into NY and VT - which could only help with Alex Merced's Senate race
>> and the J/W campaign in Vermont as I do not shy away from the Libertarian
>> label. :-)
>>
>> The first and third require some explanation, as they are unique: they
>> are REVERSE attack ads, meaning: at first, they start out dark as if they
>> are an attack ad against me, with the voice over saying something such as,
>> "he wants to end common core.."  The idea is to get people to say to
>> themselves, "yeah, me too!"  and then end by showing people they agree with
>> me and the LP after they have already said this on their own heads.
>>
>> The second ad plays on the print media, which has called my opponent
>> "disappearing," "missing" etc, by showing him and then fading out.  It is
>> the single biggest factor in this campaign, as the Berkshires - dems, reps,
>> Inds...are LIVID at his inattention to that portion of the district.
>>
>> This could be a gamechanger.
>>
>> I realize that everyone wants money - and I will be blunt: if we are to
>> do this, I need $12,000 for the full campaign from National. And I need to
>> know within a week to get into production.
>>
>> I would appreciate it if you could bring this to the attention of the
>> powers that be in the LP, and see we can get them to invest in my
>> campaign.  The Mass State Cmte is fully aware of, and supports this request.
>>
>> Thanks for anything you can do for me.
>>
>> Thom Simmons
>>
>>
>>
>>
>>
>>
>>
>> ---------- Forwarded message ----------
>> From: Theresa Smolen <tsmediaconsulting at gmail.com>
>> Date: Fri, Sep 9, 2016 at 1:24 PM
>> Subject: Fwd: Simmons rough storyboard concepts
>> To: simmons4congress at gmail.com
>>
>>
>> Hi Thom, (We have another Simmons we have dealt with in the past - I
>> apologize for my last email with Scott in the greeting!)
>>
>> Here are three commercial concepts.
>> They are very rough at this point. We will need more/better photos of you
>> if you have more, so we can put together nicer storyboards for you to
>> present.
>>
>> Let us know what you think!
>>
>> Thank you,
>> Theresa
>>
>> Theresa Smolen
>> Project Manager
>> We Think Advertising
>> 426 State Street, 3rd Floor
>> Schenectady, NY 12305
>> 518.810.8760 cell
>>
>>
>>
>>
>>
>>
>>
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>>
>>
>>
>>
>> Begin forwarded message:
>>
>> *From: *Christopher O'Reilly <coreilly at wethinkauto.com>
>> *Subject: **simmons*
>> *Date: *September 9, 2016 at 1:12:28 PM EDT
>> *To: *Theresa Smolen <tsmediaconsulting at gmail.com>
>>
>>
>>
>>
>>
>>
>> Christopher J O'Reilly
>> President
>> We Think Auto
>>
>> (518) 281-5540
>> coreilly at wethinkauto.com
>>
>>
>>
>> www.wethinkauto.com
>>
>>
>>
>>
>>
>>
>>
>>
>>
>> --
>> Website: Simmons4Congress.com
>>
>>
>> _______________________________________________
>> Lnc-business mailing list
>> Lnc-business at hq.lp.org
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>>
>>
>
>
> --
> *In Liberty,*
> *Caryn Ann Harlos*
> Region 1 Representative, Libertarian National Committee (Alaska, Arizona,
> Colorado, Hawaii, Kansas, Montana, Utah, Wyoming, Washington) - Caryn.Ann.
> Harlos at LP.org <Caryn.Ann.Harlos at LP.org>
> Communications Director, Libertarian Party of Colorado
> <http://www.lpcolorado.org>
> Colorado State Coordinator, Libertarian Party Radical Caucus
> <http://www.lpradicalcaucus.org>
>
>
>
>
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