[Lnc-business] Twitter/Social media - again

[Caryn Ann Harlos]

It does not make business sense to appear to be throwing in our lot with
the dems.

It is frustrating that we can barely get the courage to oppose mandatory
vaccines by saying not all Libertarians agree (which never stopped us on
immigration) but use a vulgar hashtag that most Ls certainly do not agree.

On Wed, Sep 25, 2019 at 1:17 PM Tim Hagan via Lnc-business <
lnc-business at hq.lp.org> wrote:

> Thanks for investigating and getting back to us, Dan!
>
> I really like the message in the tweet sent out. I also thought the tag
> was unprofessional when I read Mr. Phillips' e-mail, but the explanation
> of jumping on a highly trending hashtag makes business sense.
>
> ---
> Tim Hagan
> Treasurer, Libertarian National Committee
>
> On 2019-09-25 10:21, Daniel Fishman via Lnc-business wrote:
> > So, having spoken to Robert Clarke
> >
> > The #impeachTheMF was already trending and became very popular.
> > In an attempt to ride the wave or twitter popularity, Robert used it
> > with a
> > (imho) very good post which is also going to pass a half million views
> > on
> > facebook. And that is specifically what I hired him to do.
> >
> > The TEXT of the tweet is about as good message as we would hope people
> > to
> > read.  I include it here for people who didn't see the tweet.
> >
> > [image: image.png]
> >
> > So the strategic question becomes -- is using preexisting hashtags to
> > make
> > your social media presence bigger a good strategy?
> >
> > Some people who might not understand that hashtags are categories, not
> > statements of position -- though sometimes people do use them in that
> > way
> > -- ESPECIALLY when they say them aloud. I'm sure you all remember the
> > hashtag #NotMyChristian complaining about the decision to cast Jamie
> > Dornan
> > as Christian Grey in the film adaptation of 50 Shades of Grey.
> > Experienced
> > social media operatives will use trending hashtags as a way to get
> > their
> > message read. I don't think anyone who read the message will object to
> > the
> > body?
> >
> > The problem is of course, we want our tweet read.  This one was read by
> > 150000 people (as of now) and it is as far as I can guess, going to be
> > the
> > most popular tweet EVER by the LP. To me that's worth it. Hashtags are
> > tools, not sentiment. If you want to be part of the conversation on
> > twitter, you use hashtags.
> >
> > I have spoken to Robert about the fact that LPHQ is not the LNC and we
> > do
> > not publish policy. I do want him to keep getting our message in the
> > public
> > eye.
> >
> > I'm interested in the LNC's thoughts?
> > 1) is the body of the tweet a message we want to get in front of as
> > many
> > people as possible?
> > 2) if the price of that is using trending hashtags is it worth it?
> >
> >
> >
> > ---
> > Daniel Fishman
> > Executive Director
> > The Libertarian Party
> > Join Us <http://www.lp.org/join>
> >
> >
> > On Wed, Sep 25, 2019 at 12:41 PM Daniel Fishman <dan.fishman at lphq.org>
> > wrote:
> >
> >> Comparing this with recent tweets:
> >>
> >> [image: image.png]
> >> ---
> >> Daniel Fishman
> >> Executive Director
> >> The Libertarian Party
> >> Join Us <http://www.lp.org/join>
> >>
> >>
> >> On Wed, Sep 25, 2019 at 12:39 PM Daniel Fishman <dan.fishman at lphq.org>
> >> wrote:
> >>
> >>> So impeachtheMF is trending -- strongly. Adding that hashtag to the
> >>> tweet
> >>> is for visibility.  Here are the current analytics for the tweet
> >>>
> >>> [image: image.png]
> >>> ---
> >>> Daniel Fishman
> >>> Executive Director
> >>> The Libertarian Party
> >>> Join Us <http://www.lp.org/join>
> >>>
> >>>
> >>> On Wed, Sep 25, 2019 at 12:34 PM Daniel Fishman
> >>> <dan.fishman at lphq.org>
> >>> wrote:
> >>>
> >>>> Some context.  Still investigating
> >>>>
> >>>> https://twitter.com/hashtag/ImpeachTheMF?src=hash
> >>>> ---
> >>>> Daniel Fishman
> >>>> Executive Director
> >>>> The Libertarian Party
> >>>> Join Us <http://www.lp.org/join>
> >>>>
> >>>>
> >>>> On Wed, Sep 25, 2019 at 10:20 AM John Phillips via Lnc-business <
> >>>> lnc-business at hq.lp.org> wrote:
> >>>>
> >>>>> Dear colleagues,
> >>>>>
> >>>>>   While perhaps not as heinous as the last couple faux pas, I have
> >>>>> to
> >>>>> question the professionalism of our Twitter page using the hashtag
> >>>>> #ImpeachTheMF even if I agree with the sentiment.
> >>>>>
> >>>>>  I am aware of all the arguments about micromanaging and all the
> >>>>> rest
> >>>>> people threw out last time.  However, at what point is enough
> >>>>> enough? When
> >>>>> our members are expressing deep displeasure at the repeated issues
> >>>>> seems to
> >>>>> be one answer to me.
> >>>>>
> >>>>> I am also aware that sometimes crap just happens.  The difference
> >>>>> is
> >>>>> whether and how well you handle it after it does.
> >>>>>
> >>>>> Now I'm not suggesting going for someone's throat on this, but
> >>>>> perhaps
> >>>>> a refresher on professional standards for the team is in order
> >>>>> since there
> >>>>> seems to be ongoing issues.  I am assuming that there are training
> >>>>> and
> >>>>> guidelines for our social media team.
> >>>>>
> >>>>>
> >>>>> John Phillips
> >>>>> Libertarian National Committee Region 6 Representative
> >>>>> Cell 217-412-5973
> >>>>>
> >>>>
>
-- 

*In Liberty,*

* Personal Note:  I have what is commonly known as Asperger's Syndrome
(part of the autism spectrum).  This can affect inter-personal
communication skills in both personal and electronic arenas.  If anyone
found anything offensive or overly off-putting (or some other social faux
pas), please contact me privately and let me know. *